Editing: Website Copy

WebsiteYou must have a presence on the Internet to talk to the world at large, but it is becoming equally important to talk to your own people via your company intranet. This technology, coupled with internal e-mail, is fast replacing printed internal communications.

This is a complex medium, requiring specialized technical skills and a new way of conveying information to busy employees. It’s fast moving, graphic, and the ultimate sound/sight byte.

Web surfers have short attention spans; if you don’t catch their eyes or ears instantly, with the click of a mouse, they’re gone. Web copy has to be short, snappy, informative, and memorable.

Bobbi Linkemer can help you launch or improve the copy on your Internet or intranet site.