Tag: methods

Book #3-On Writing Well by William Zinsser

What Stephen King is to fiction, William Zinsser is to nonfiction—in other words, the undisputed authority. His seminal book, On Writing Well, has been my personal bible for the thirty years it has been in print. Zinsser was “the real

Posted in The Writing Life Tagged with: , , , , , , , , , , , , , , , , , ,

5 Marketing Questions Authors Must Answer

Marketing is a frequently misunderstood term because it has so many totally different interpretations. Here is my definition: Marketing is identifying a need in the market I serve and communicating to potential clients or customers how my products or services

Posted in The Writing Life Tagged with: , , , , , , , , ,