Tag: marketing communications

Writing Nonfiction for the Business World

The second phase of my business-writing life focused on writing for and about all aspects of the business world. I had no idea when I began how complex the subject was going to be. I honestly thought that, since I

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Going Solo / Chapter 18: Marketing Communications

mar·ket·ing (mär´kî-tîng) noun The act or process of buying and selling in a market. The commercial functions involved in transferring goods from producer to consumer.

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